Authentic testimonial videos that cut through the noise

Build trust, drive conversions, and forge genuine connections with authentic testimonial videos. Our expert creators deliver scroll-stopping content optimized for TikTok and Meta.

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Order testimonial videos in minutes

New Testimonials LP template

Find creators who match your brand

New Testimonials LP template

Showcase your product and drive sales

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22,000+

happy clients

Mastering The Art Of Testimonial Videos: A Comprehensive Guide

Common sense says that creating a testimonial video should be easy. After all, isn’t it just a matter of sitting a customer down in front of a camera and getting them to talk about how wonderful your service is?

Well, unfortunately, it’s not that straightforward. While simple video testimonials can work, campaigns are much more impactful when you really know what you’re doing.

This article explores why you should create testimonial videos and the questions you might want to ask your clients. Then, we run through the steps for creating compelling customer-generated review pieces for your brand and how to get clients to shoot their own content!

New Testimonials LP template

1

Why Create Testimonial Videos?

The purpose of customer testimonial videos is obvious: to generate social proof. Once prospects see customers deriving value from your brand, they will also want to buy from you.

Furthermore, delving deeper into the why part of the question enables you to generate customer video testimonials that serve you. For example, you might want to create a customer testimonial to... Read more

2

How to Ask Your Customers for a Testimonial

Asking customers for testimonials can be tricky. You want to create something that will reflect well on your brand but don’t want it to feel forced.

Furthermore, avoiding ticking clients off is critical. Irate shoppers are the last people you want to leave video reviews of your services online... Read more

3

Killer Questions to Ask for a Testimonial Video

So what should you ask your customers for generating testimonials?

This section provides some sample questions you can use. However, avoid the temptation to copy them word-for-word. Anything you ask should be meaningful and relevant to your audience... Read more

4

How to Make a Testimonial Video That Converts Your Prospects

By now, you should have a clearer idea of the questions you should ask customers and why you should ask them. The next step is to ensure you assemble a professional testimonial video that accounts for everything from preparing in advance to marketing the new content across your outreach channels... Read more

5

Tips for Getting Customers to Shoot Their Own Testimonial Videos

Learning how to get video testimonials from customers is time-consuming and challenging. But sometimes, you can get your customers to shoot the videos themselves, saving you time and energy. Here’s what you can do to encourage them... Read more

5

Tips for Creating Your Own Testimonial Videos

Don’t worry if you’re still confused. Here are some quick tips for creating customer video testimonials that rock: Think about what you want to achieve. Is your goal to build trust, address customer pain points, or highlight a specific product feature?... Read more

New Testimonials LP template

10 Examples Of Customer Testimonials That Rock

When it comes to marketing, social proof is everything. If you can get genuine clients waxing lyrical about the quality of your services, you’ll win more customers.

But how do you do it right? Instead of providing endless tips, we thought it’d be better to show you what works upfront. Therefore, this article introduces you to companies that have produced testimonials that rock followed by an explanation of why they are so powerful.

New Testimonials LP template

1

Testimonial Videos That Rock: Top Picks

The following examples show how to get testimonial videos right. They are genuine, heartfelt, relevant, and story-based.

UPES School of Computer Science is constantly looking for new students to join its ranks. As such, it puts considerable effort into marketing the academic quality of its courses. Read more

2

Why Are Testimonial Videos So Darn Important?

Testimonial videos don’t always appear in company marketing, but they should. These little snippets can profoundly impact customers who might be on the fence or unsure how the brand’s services could help them.... Read more

3

The 3 Key Elements of Effective Testimonial Videos

We hinted above at the elements that make testimonial videos successful. But it is worth making them more concrete so you know what to do next time you create a customer testimonial video.... Read more

4

Industry-Specific Examples

Here are some more examples of quality customer testimonials from specific verticals: Technology – Wyzowl This testimonial video reveals how Wyzowl helped one of its clients, Configit. Kirsten Pflomm, Global Communications Manager at the firm discusses how the agency was... Read more

5

Tips for Creating Your Own Testimonial Videos

Don’t worry if you’re still confused. Here are some quick tips for creating customer video testimonials that rock: Think about what you want to achieve. Is your goal to build trust, address customer pain points, or highlight a specific product feature?... Read more

5

Tips for Creating Your Own Testimonial Videos

Don’t worry if you’re still confused. Here are some quick tips for creating customer video testimonials that rock: Think about what you want to achieve. Is your goal to build trust, address customer pain points, or highlight a specific product feature?... Read more

New Testimonials LP template

Connect with 5,000+ creators

Tap into a vast network of US-based creators, hand-picked for exceptional quality.

Health & Wellness

Health & Wellness

Apparel & Fashion

Apps & Digital Services

Automotive

Children & Family

Technology & Gadgets

Cosmetics & Beauty

Food & Beverage

Home & Lifestyle

Pets

New Testimonials LP template
New Testimonials LP template
Mannie,
California
5
New Testimonials LP template
New Testimonials LP template
Brie,
Tennessee
4.8
New Testimonials LP template
New Testimonials LP template
Alexis,
California
4.9
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New Testimonials LP template
Andrew,
Michigan
4.9

Why Billo?

See why Billo is the smarter choice for high-performing videos.

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Customer success stories

See how others achieved their goals using Billo

New Testimonials LP template
New Testimonials LP template
New Testimonials LP template
New Testimonials LP template

“We immediately published the first ad variations with Billo’s recommended structure, we didn't edit anything, and it already worked better than our previous ads. Our ROAS was better and acquisition costs went down. We were able to scale larger because of that.”

- Jorens, CEO

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+120%

increase in total sales in just two months

+200%

boost in net profit

Read full case study
New Testimonials LP template
New Testimonials LP template

“Billo's been great for us! I've had clients in the past that don't have any video and they're expecting something fast. I'm not a video producer, but I can tap Billo and get 10 videos for a grand and now we've got our starting toolkit.”

- Pat, Head of Growth

New Testimonials LP template

+500%

CPI (Cost per Install) drop

+2.5x

lower CPA when using Billo creatives

Read full case study
New Testimonials LP template
New Testimonials LP template

“Billo creators perform really well in general. Over the past several years, many of our top ads on TikTok have been from Billo instead of the influencers we discover ourselves. We're impressed by the high-quality content from Billo creators.”

- Kayla, Marketing Associate

New Testimonials LP template

+15%

higher CTR for Billo video ads on TikTok

+8%

lower CPA compared to non-Billo ads on TikTok

Read full case study
New Testimonials LP template
New Testimonials LP template

“Presenting real, everyday people to our customers has made a huge difference. The amount of people interacting with us and looking to purchase our product from these videos has gone up from somewhere between 30% and 50% in the past couple months.”

- Shaun, Brand Reputation Manager

New Testimonials LP template

+10.75%

ROI increase with Billo videos

+5%

increase in conversion rates on pages featuring Billo UGC

Read full case study

Order testimonial videos in minutes

Get authentic testimonial videos in just four easy steps:

1

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Decide what you need

Choose between UGC video ads and organic content, select the video details, and decide how many videos you want to order.

2

New Testimonials LP template

Create your video brief

Set the number of video variations, pick a product to promote, and select your brief structure.

3

New Testimonials LP template

Match with the right creators

Filter creators by demographics, interests, and styles to find the perfect option for your brand and products.

4

Get high-performing UGC videos

Choose from the creators who apply, ship your products if you want, and wait to receive your videos.

New Testimonials LP template
New Testimonials LP template

More than 5,000 expert creators

Simple pricing, powerful results

Starting at just

$99

per video

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Frequently asked questions

How many creators are on Billo?

New Testimonials LP template

Billo has an extensive network of over 5,000 vetted creators, all based in the US. There is a wide range of demographics, styles, and interests, so you can pick the ones with the background, skills, and equipment your vision requires.

Is Billo suitable for my product/service?

New Testimonials LP template

You can use Billo to order videos for almost any product or service. The main categories that Billo is suitable for are cosmetics, consumer goods, apps/digital services, apparel, health, fitness, food and beverages, children's products, and pet products.

Can I order videos in other languages?

New Testimonials LP template

You can order videos in English or request a silent video and use it in all countries.

Do you offer editing services?

New Testimonials LP template

Yes, you can add our in-house editing services when ordering your video. All edits are done by Billo motion graphic designers and are personalized for your brand.

What video aspect ratios can I order?

New Testimonials LP template

You can choose from aspect ratios 9:16 (portrait) and 16:9 (landscape) aspect ratios. You can also order add-on services with 4:5 (vertical) and 1:1 (square) crops.

How do Billo packs and balance work?

New Testimonials LP template

Once you purchase a pack, the funds are added to your Billo balance. You can then use the balance every time you place an order on Billo.

Do the funds in my Billo balance auto-renew or expire?

New Testimonials LP template

Billo is not a subscription service, no automatic charges will be made on your account. Funds in your balance are valid for 12 months from the day of purchase. Any unused funds you have remaining after a year will expire and are non-refundable.

Is my pack refundable?

New Testimonials LP template

Yes, we offer a money-back guarantee if you are not able to select a creator within 30 days of your first task creation.

Can I discuss my needs with a Billo representative?

New Testimonials LP template

Email us at [email protected] and we will advise you on your specific situation and help come up with the best possible solution based on your marketing needs.