To create high-performing Facebook video ads, follow these key steps:
- Define your goals and audience: Decide if you want to drive awareness, engagement, or sales, and clearly identify your target audience and their interests.
- Craft your concept and script: Use Billo’s Winning Structure to create a strong, relatable idea with a clear call to action. Keep it simple, focused on one main message, and easy for viewers to follow.
- Choose the right format: Use 1:1 for Feed posts and 9:16 for Stories and Reels to optimize your Facebook video ad’s performance.
- Order videos: Use Billo’s intuitive process to invite your favorite creators, create a quick brief, and get ready-to-launch videos delivered to you.
- Get your video ready to publish: Videos that perform on Facebook need to be polished and engaging. With Billo, you can add optional editing services such as subtitles, overlays, music and CTAs to help your videos stand out.
